Obedience To Corporate-State Authority Makes Consumer Society Increasingly Dangerous, By Yosef Brody
Fifty years ago this month, Yale psychologist Stanley Milgram published a groundbreaking article describing a unique human behavior experiment. The study and its many variations, while ethically controversial, gave us new insight into human tendencies to obey authority, surprising the experts and everyone else on just how susceptible we are to doing the bidding of others. The original experiment revealed that a majority of participants would dutifully administer increasingly severe electric shocks to strangers – up to and including potentially lethal doses – because an authority told them that pulling the levers was necessary and required (the “shocks,” subjects found out later, were fake). People who obeyed all the way to the end did so even as they experienced tremendous moral conflict. Despite their distress, they never questioned the basic premise of the situation that was fed to them: the institution needed their compliance for the betterment of the common good.